FORTUNE IMPACT SUMMIT REEL

The Fortune brand partners with leaders in financial education to host events focused on showcasing innovations that are valuable to financial literacy

Creative Direction, Copywriting

At a time when organizations were operating very lean in community engagement and often looking for bespoke ways to give back, the anchoring message of “We hear you” reassured leaders that a partnership with Everfi meant everything but a rinse and re-use program. This reel engaged attendees, capturing leads and showcasing technology demos inside the narrow constraints of time and audio.